Features+of+Posters

A dvertisers use posters to sell their products as well as TV, movies and other electronic media. They usually place their adverts in magazines, newspapers, and on billboards where many people will see them. They also put their posters up in their food outlets so that when you enter the restaurant you are immediately bombarded with all of the choices you can have. This is to encourage you to buy more as the posters are designed to stimulate the part of your brain associated with hunger and thirst, the hypothalamus.

L ook at the poster below and discuss it with a partner or in a group.

S ome questions to think about...


 * What do you immediately think when you view this poster?
 * Is it an effective poster? (Does it make you want to try the food?)
 * What parts of the poster attracted you?
 * What makes it a, effective/ineffective poster?
 * What text features/visual features does it use to attract you?



U se the PDF below to look at some of the features of posters.

Y ou have learned lots already about what advertisers do and use to get people to buy their products. Y our group needs to design an assessment rubric so that you can assess your poster at the end. Discuss with the members of your group the different features your poster will need to make it successful as well as what advertising techniques may be successful and be sure to include this in your rubric. Here is a sample rubric, that was created for an iMovie.

00  000000000000 0000000000 

To create your rubric there are many Microsoft Office tools that will easily produce a assessment rubric.
 * Suggested ICT tools:**

This tool makes creating rubrics easy in a short amount of time. Registered users can save and edit rubrics online. You can access them from home, school, or on the road. Registration and use of this tool is free. This tool also has a template already set up for posters as well.

References:

//Big Mac Avatar Meal.// (Poster). (2010). Retrieved on May 18th, 2011, from []