iMovie+Teacher

**i** Movie is a great tool for creating a range of different presentations. With iMovie you can make still images come to life, add sound and media files and upload your creation to webhosting sites like [|YouTube]. L ets start by looking at television advertising. Hopefully your children have had a chance to view and watch a range of fast food adverts. Here are some great videos that your children can watch if need be. The following all contain a range of different emotions, techniques and tools that advertisers use.


 * media type="youtube" key="y9ajRIgTJNA?rel=0" height="204" width="249" || media type="youtube" key="nHQUBVdrJLU?rel=0" height="208" width="336" || media type="youtube" key="5YQOZoPtCO0?rel=0" height="204" width="249" ||
 * media type="youtube" key="tzUWM9OvaeA?version=3" height="150" width="250" || media type="youtube" key="Q5XyLl0EK1o?rel=0" height="173" width="280" || media type="youtube" key="vfzUx6PiNd8?rel=0" height="174" width="210" ||
 * media type="youtube" key="28pbk_cQx-w?rel=0" height="244" width="296" || media type="youtube" key="tS5t6iNVVM0?rel=0" height="244" width="296" ||  ||

__**Challenge:**__

Y ou need to create an iMovie, demonstrating a range of advertising tools, but there's a twist... Your movie needs to advertise a fast food that you have made. Your fast food must be a healthy food option and contain less than 5 grams of fat.

W e suggest that you provide (or develop) a sample rubric with your class prior to them beginning so that they know what they will need to include to produce a great presentation. Ideally when the children have viewed a range of adverts, similar to those above, they have discussed and taken notes on what worked well and what advertising tools were used.

References: christor. (2006. March 5). Toyota bugger. (Video file). Retrieved from [] CSPITV. (2010, December 14). McDonald's Megamind comercial. (Video file). Retrieved from [] IHAB9867. (2007, May 21). McDonald's Funny Ad. (Video file) Retrieved from [] kiwias. (2010, November 10). Funny prank Lift Plus (Sharpen up!). NZ ad. "9 ads in 1". (Video file). Retrieved from [] mtduigan. (2008, April 14). Cadbury Boost/Moro Gold. (Video file). Retrieved from [] tatsie. (2009, March 5). Moro 4th favourite bar in New Zealand. (Video file). Retrieved from [] ShareTheJoyNZ. (2011, May 12). Cadbury share the joy. (Video file). Retrieved from [] YepItsCharlie. (2008, Decemeber 10). Funny New Zealand ad. (Video file). Retrieved from []