Persuasive+Writing+-+Posters

Children are exposed to advertising in all of its forms. Whether through electronic media or through static images they are bombarded with all sorts of messages. Being able to critically analyse static images is also a valuable tool to help them become discerning critics of what they view. The tool, tricks and techniques of advertising through static images are an important part of learning. Teaching these skills facilitates students' ability to critique as well as reproduce this form of media. Suggestions for teaching and learning:- This Word Document explains some of the language features of advertising posters.
 * collect and view a variety of food advertising posters and discuss common features.
 * send students on a poster hunt at local malls and shops photographing as they go.
 * build a bank of features that the students can use to build assessment rubrics from.
 * provide tutorials for students to learn about the features such as alliteration, slogans and superlatives...
 * using constructed rubrics analyse posters for effectiveness.



The links below refer to the New Zealand Curriculum and relevant objectives for static images as well as links to the curriculum exemplars. This site explains some of the features used in statics images. __[]__  This site provides the New Zealand Curriculum progress indicator matrix __[]__

This site contains exemplars of students work and "where to" ideas. __[]__

__ Useful books: __

Blake Education. (1999). //Targeting Texts: Recount, procedure, exposition. Upper Level.// Glebe, NSW: Blake Education.

Blake Education. (1999). //Targeting Texts: Recount, procedure, exposition. Lower Level////<span style="background-color: transparent; color: #000000; font-family: Times New Roman; font-size: 22px; text-align: left; text-decoration: none; vertical-align: auto;">. // Glebe, NSW: Blake Education.

Wing Jan, L. (2001). //Write Ways: Modelling writing forms.// Melbourne, Victoria: Oxford University Press.